Wednesday, May 5, 2010
Today, more and more journalists and bloggers are armed with camcorders or tape recorders, meaning they capture every word you say and much of your body language. And not all interviews are pre-booked affairs. At a trade show or conference, just about anyone with a Web site can approach you ad-hoc for comment. You need to be well prepared.
As tough as it gets
But giving live broadcast interviews is still as tough as it gets - slots are tight and you have little time to get your messages across. Moreover, it is easy to slip-up with television cameras pointing at your face.
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