About this weblog

What you need to know: This weblog captures key data points about the global telecoms industry. I use it as an electronic notebook to support my work for Pringle Media.

Wednesday, September 10, 2014

How Apple Makes Money on Hardware

Apple unveiled the iPhone 6 and the iPhone 6 Plus, as well as the Apple Watch.  The iPhone 6 features a  4.7-inch display with 1334 x 750 resolution, providing 38% more viewing area than the iPhone 5s, while iPhone 6 Plus features a 5.5-inch Retina HD display with 1920 x 1080 resolution, providing 88% more viewing area and nearly three times the pixels of the iPhone 5s.

By way of comparison, the forthcoming Sony Xperia Z3 (one of the most advanced Android handsets) will have a 5.2-inch  display with 1920 x 1080 pixels. The Z3 features a 20.7 megapixel camera and can support 4K video recording. The new iPhones have a 8 megapixel camera and can support 1080p video at 60 frames per second (fps) and 240fps for slo-mo.

In the U.K., the iPhone 6 starts at £539 for the 16GB model, while the iPhone 6 Plus 128GB (the top of the range model) costs £789. The Sony Xperia Z3 is available for pre-order for £530 with 16GB internal memory and an microSD slot that can take cards of up to 128 GB.

No prizes for guessing who has the higher profit margins. source: Apple and Sony web sites.

No comments: