What you need to know: This weblog captures key data points about the global telecoms industry. I use it as an electronic notebook to support my work for Pringle Media.
Tuesday, September 3, 2013
Microsoft Aims for 15% of Smartphone Market
Announcing plans to acquire Nokia's Devices and Services division, Microsoft forecast that it could ship 255 million smartphones in 2018, capturing 15% of the global smartphone market. The software giant also estimated that smartphone sales could generate 45 billion dollars in annual revenue for the company in that year. In the past four quarters, Nokia has shipped approximately 20 million smartphones running Microsoft's Windows Phone software. source: Microsoft presentation